MarTech
Why do Marketers need to keep pace with tectonic shifts in technology?
Technology has successfully transported us to Mars. ‘Perseverance’ pays off
Neeraj Pratap
21/02/2021
MarTech
The key is to align business metrics with MarTech Goals
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MarTech
Google – Taking online privacy head on
Users are demanding greater privacy, transparency, choice and control over
Neeraj Pratap
19/01/2020
MarTech
Remove the cobwebs. Add the cloud. The marketing cloud.
The job in marketing today is all about culling out
Neeraj Pratap
31/12/2019
MarTech
Living on the Edge (Computing): What is it all about?
Well, we have come to the ‘edge’ of 2019, let
Neeraj Pratap
27/12/2019
MarTech
Neeraj Pratap
26/12/2019
MarTech
10 Technology Trends in 2020
Technology and transformation now go hand in hand. The words
Neeraj Pratap
11/12/2019
MarTech
Why digital transformations are so difficult?
At any of the Summits one goes to these days
Neeraj Pratap
03/12/2019
MarTech
Future of connected living – An interesting report
Connected strategies are going to be the norm moving forward.
Neeraj Pratap
02/12/2019
MarTech
How real is Artificial Intelligence in the context of Marketing
There is so much hype surrounding Artificial Intelligence and Machine
Neeraj Pratap
02/12/2019
MarTech
The raging debate about CDP Vs DMP
All marketers today want a unified customer view or as
Neeraj Pratap
26/07/2019