tech

Why do Marketers need to keep pace with tectonic shifts in technology?

Technology has successfully transported us to Mars. ‘Perseverance’ pays off and no pun intended. SpaceX is doing some revolutionary work in space travel. And a lot of other technology companies are redefining how we lead our lives. There is a whole generation now that is born into this tech era. Going forward, organisations and brands …

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A lateral approach to a comprehensive data strategy

There is a huge amount of organised government data available for organisations to leverage but how many are doing it? Countries around the world are embarking on significant modernisation of their national statistical systems in the face of rapid technology and socio-economic changes. India is at the cusp of a new digital and socio-economic transformation. …

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The design of digital financial infrastructure: India – A report by BIS

Providing easy access to finance first requires bringing the population into the country’s formal financial system. We all know that entrepreneurship, investment and economic growth suffer when a parallel system with middlemen operates outside the formal financial system. There are traditionally significant barriers to financial inclusion – from societal attitudes to legal issues to very …

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